Vulnerability. This is something that I have tried to stay away from not only on social media but in my business as well. I thought that to attract potential clients I had to post only the positives. To portray myself as this strong and unfazed character that knows all and never falls. But, that’s just not true.


As a person in the fitness industry I still suffer from many of the same insecurities I had as an obese teen. Yeah, I may not have as much body fat as before and definitely a lot more muscle. But, I still look at my body and see things I don’t like. For example, I don’t have eyebrows. This one is tricky because I lost them when I was a child due to illness, and there is no way to change that. Instead I have made that “flaw” a part of who I am. If you know me in person you know that me not having eyebrows is just part of who I am and has no bearing on who I am as a person. I also will view my midsection as a disappointment because I have worked so hard in and out of the gym and still have somewhat of a stomach and you can’t see my abs 24/7 like other social media fitness people. It is a constant reminder of the years that have past and the hell my body was put through. However the difference is that I try my best to focus on what I do like about myself. I focus on what has changed and how good it feels to have made that change!

Making that change has become my passion! I love showing and teaching others how to make the change, how to transform their bodies to better demonstrate who they are as a person and give them the confidence in their bodies that they so ENVISION.

Andrew Shoemaker